The Real Role of Robotics in Retail

Student Name : Vanessa 黃妮莎
Student ID : D0726551
Blog#10


The Real Role of Robotics in Retail

            The retail landscape are rapidly changed by the atomization and robotics. Clearly automation and the deployment of robots is changing the retail landscape through the customer experience, how shoppers buy and the effect on the entire retail value chain. The gap between those who have embraced robotics and automation and those that have not getting wider. I will share 3 insights that I think were realized : 

1.     Ownership

            The business as a whole owns the digital transformation journey.  The survey clearly shows that there are errors between IT and Line of Business owners of the magnitude of the investment, what are the priorities of the projects and what are the expected results.  Understanding the needs for data acquisition, storage and storage is the basis for a successful implementation.

2.     Expectations

From the responses in the survey it is thought that robots in retail are not the win-all, cure-all for retail.  They have their place and when placing them in the retail environment, the customer experience needs to be considered. We all have (sometimes poor) experiences with call centres, where the spoken language is not the primary language of the customer.  Ensuring that the delivered experience from robotic automation matches your customers’ expectation is key.
3.     The Plan 

Retail winners have shown to be all in when they approach leveraging robots in their digital transformation efforts.  In reality money and time is not being spent on effective and productivity producing business processes or technology.  A comprehensive plan that encompasses the entire digital data lifecycle of data acquisition, storage and analytics is the cornerstone of successful execution.

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