How Uber Uses Data to Improve Their Service and Create the New Wave of Mobility

Name: 李欣芸
ID: D0740772
Blog #3 How Uber Uses Data to Improve Their Service and Create the New Wave of Mobility
Website: https://neilpatel.com/blog/how-uber-uses-data/


    Uber is a cell phone application based taxi booking service which interfaces clients who need to get someplace with drivers willing to give them a ride. The service has been very scandalous, because of standard cab drivers guaranteeing that it is devastating their occupations, and worries over the absence of direction of the company’s drivers.This hasn’t halted it from additionally being immensely popular – since being started to simply cater San Francisco in 2009, Uber has been extended to numerous real urban areas on each part of the world aside from Antarctica.
    The business is engaged mainly in Big Data and utilizing this information in a more viable manner than conventional taxi firms have overseen has had the immense impact on its success.This article try to find out why Uber can make it so successful, and what can we learn from them. 
    From the article, we can understand that Uber was originally started as a black car-hailing service: UberCab, in San Francisco. Moreover,you could hail an UberCab from your smartphone was a huge hit with consumers. Getting a ride from an Uber driver is beautiful in its simplicity: simply open the app, set the pickup location, request a car, get picked up and pay with the tap of a button. Uber has changed the way we move and is poised to change even more as the service comes to more and more cities.The article also analysis from the process behind the scene, monitoring supply and demand, visualizing data to explain how Uber uses their data to improve their service and create new value.
    Uber teaches us a great deal about using big data – and not just sitting on it. They also teach us to look for connections in every possible ounce of that data. Every time you’re collecting information but not using it, there’s the potential for a missed opportunity to grow and improve your business.Uber started out small, but in seeing the monumental success they gained in San Francisco, realized that such a service could be extremely beneficial across the country and around the world.

Comments

  1. Celine XieJune 7, 2020 at 10:10 PM

    Uber is the convenient vehicle nowadays, and that's why I click in. Because I want to know how
    this industry become more and more popular. According to my personal experience, I think Uber
    does provide convenience and velocity for people. If you open the app and start calling the
    service, it will help you find the driver nearly and it usually need not to wait for a long time. Before
    viewing the article, I didn't know how Uber works and was curious about the service function.
    Thus, after viewing the introduction of how Uber applied big data, I totally realize and understand.
    I observe that not only Uber, there are some call services appears recently. It’s obvious that the
    price of these call services are cheaper than taxi. However, there is a disadvantage, sometimes
    it’s less secure than taxi. However, as for me, still satisfy the service they provide. Compare to
    taxi, I think modern people prefer to use Uber app. It is more contemporary and quick. For taxi,
    people need to call and book the car, and client will tell driver the address, it may cost some time.
    Yet, for Uber, you just need to open the app and click the service you want, it save time to the
    process of ordering the car. However, if there is a rush hour, payment fees will increase. I regard
    this as a shortcoming for Uber as well. Nevertheless, in my opinion, if Uber keep improving its
    strategy and use the advanced technology constantly, they will grow up rapidly.

    ReplyDelete

Post a Comment

Popular posts from this blog

How Big Data Can Boost Weather Forecasting

張岳庭 D0741017 Source:  https://www.wired.com/insights/2013/02/how-big-data-can-boost-weather-forecasting/ Considering the number of variables involved and the complex interactions between these variables, weather forecasting has always been extremely challenging. The significant increase in data collection and processing capabilities has greatly improved the ability of weather forecasters to pinpoint the time and severity of hurricanes, floods, snowstorms and other weather events. Globally, more and more evidence of climate change is prompting governments and scientists to take action to protect people and property from its effects. But to take effective measures, they need to know more about the weather-from everything that will happen tomorrow to what will happen next year. According to the professor of economics and finance , Alan Anderson, PhD , “Example of an application of big data to weather forecasting is IBM’s Deep Thunder. Unlike many weather forecasting systems...
Read more

How Big Data is Changing the Production Industry

Blog#4 : How Big Data is Changing the Production Industry Name : Aileen 蔣慧玲 Student ID : D0726917 Source :   https://www.productionhub.com/blog/post/how-big-data-is-changing-the-production-industry Information technology plays a major role in Hollywood. Producers have to use big data analytics to get the right consumers and communicate with them well. Big data technologies will help filmmakers figure out the best ways to share their ideas and deliver messages, develop movies and content that involve ethical and societal issues. Therefore, information that we can get from the help of big data can help filmmakers make key decisions. Big Data is Changing the Production Game Big data technology can help filmmakers to connect and engage with consumers more directly using social media, mobile devices and traditional advertising outlets. Using this technology, producers can develop promotions that reaches the right consumer at the right time. It is not enough just to mainta...
Read more

Big Data case study: 5 relevant examples from the airline industry

D0740712 Connie  吳霈晴 Website: https://blog.datumize.com/5-relevant-examples-of-a-big-data-case-study-from-the-airline-industry With the summer vacation coming, travel is the one that people love to do during vacation, especially long vacation, going abroad may be the first choice for many travelers. So this makes me think of what is the relationship between big data and airplanes? How will it apply on the airline industry? This article tells about the benefits of big data on airlines, which covers three main advantages. 1.      Smarter maintenance 2.      Safer flights 3.      Improve service The first one includes the fuel of airplane, by analyzing and predicting, the article takes some specific airplane company as an example, giving the real number and how much they save the cost. Second, safety. Like this kind of transportation has a higher risk to take, if have the big data’s help, th...
Read more