Comment 4: How Can Small Businesses Use Big Data? Here Are 6 Practical Examples

Name: 李昀真
Student ID: D0740725

In this article, the author is going to talk about the practical examples of using big data, which can be useful for small companies. Big data can provide small businesses and independent traders with the same opportunities as large companies. In many ways, big data is more suitable for small businesses because they are usually more flexible and can act faster. Here are some method that is mentioned in the article, to understand what makes the customers tick, because of the Big Data the companies get to know more about their customers, such as what they prefer or what will they buy next time. Companies can also analyze customer feedback to improve products or services to better interact and interact with customers. To identify trends, by discovering and monitoring behaviors and patterns, we can predict future developments, the ways in which the demand for products or services change over time, and the ways to promote change. Trending topics on Facebook and Twitter makes it easier to determine people's needs. To check out the competition, in recent years, you do not have to leave your desk to understand the results of the competition. Financial data is readily available, Google Trends can provide insights into the popularity of brands or products, and social media analysis can explain popularity and show what customers are interested.

This is an useful article, it provides methods to make small business to perform better, and the better use of the Big Data.

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