big data in automotive
What industry doesn’t use Big Data these days? Surprisingly, there are still plenty of them; however, they might be missing out on a lot, as new technologies sprint forward really fast. Luckily, we are now going to talk about custom automotive solutions based on big data, and that is definitely something interesting and truly progressive.
There are so many ways of using big data in this area it’s hard to even imagine, which is why there are so many myths that have very little in common with reality. But we know better than to listen to the rumors. Let’s look at some examples to get a general idea about the impact of big data on the automotive industry, just so we are ready for artificial intelligence using their power to overtake humans (just kidding!).
Car manufacturers have been using big data for a while, already, designing and building custom automotive solutions to advance customers' experience and leverage competitive advantages. It allows for improvements in the quality of vehicles, making them safer, enriching driving experiences and increasing the level of service. Basically, it is used both internally and externally. It is actually quite easy because, in this case, the data may be accumulated from different sources simultaneously: from care, its driver, the surroundings and, of course, from special devices.
Huge amounts of data are being generated hourly, and it sure has to be put to good use. Accumulating all this data has become more and more possible due to the development of the Internet of Things. In 2013, it was predicted that, by 2020, there will be more than 40,000 exabytes of data generated by objects connected to the internet. Now, it looks even more real; not only do we have phones and tablets connected all the time, but also bigger gadgets such as fridges or cars.
With the development of AI, more unbelievable ideas that we’d previously only seen in science fiction books are becoming real.
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